While this latest move from X is sure to ruffle a few feathers, monetizing the platform isn’t a new concept.Įarlier this year the X Premium paid-for subscription came into play, with users able to pay $8 a month or $84 a year to get a blue verification checkmark. However, the platform has confirmed that existing users in these countries would not be required to pay the fee. Localized pricing works out at $1.43 NZD in New Zealand and ₱42.51 PHP in the Philippines. While it’s not specified why New Zealand and the Philippines have been chosen as the countries to test the subscription, it may be down to the rate of bot activity and ease of creating fake accounts in those locations.Īccording to X owner Elon Musk, the logic behind the move is that bots cost “a fraction of a penny” to set up, so raising the cost of an account to “a few dollars or something”, and requiring scammers to set up a new payment method per account creation, would act as a deterrent. Those who opt out of a subscription will only be able to make “read-only” actions, such as reading posts, watching videos, and following accounts.
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